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		MOTORCYCLES   German Dealer Meeting Highlights B-KING Motorcycles Bikes lined up for the B-KING event in Germany Suzuki International Europe sponsored an exceptional event in Germany' s Allgaeu region this year. From 13 to 16 October, the idyllic town of Sonthofen – famous for both summer hiking and winter skiing – was dominated by the Suzuki B-KING. Following a spectacular photo shoot in the centre of Bensheim (home of Suzuki's German offices) on Saturday morning, a crowd of B-KING motorcycle riders, including 215 Suzuki dealers plus special guests, headed south.    Among the participants were Suzuki Superbike world championship contender Max Neukirchner, and Katja Poensgen, probably still the fastest lady on two wheels, who both enjoyed riding their B-KINGs on narrow, winding country roads in the autumn sunshine.    In addition to a gathering at AllgäuStern Hotel and countryside explorations on the new B-KING, the event featured dealer seminars and conferences. Given the positive feedback from participants and the enthusiasm generated for the B-KING, Suzuki International Europe is considering similar events for the future. Israel BURGMAN Scooter Owners Enjoy a Popular Club BURGMAN club event on the road in Israel In December 2005, a large group of Suzuki BURGMAN scooter owners in Israel founded a club while traveling together on a unique journey with the theme of road safety.    "The BURGMAN Club", which aims to provide added value for BURGMAN 400 and 650 owners who identify with the popular scooter, has recently attracted many new members. Today, more than 200 member riders share the fun of a wide range of activities and group tours, often including delicious lunches and useful scooter training sessions. Suzuki distributor Avnir Motor. Co., Ltd. sponsors and helps finance monthly tours and annual events.    The club issued a membership card to provide special discounts, and will soon establish collaboration with different businesses from other fields. The online forum for club members can be accessed at http://oferavnir.co.il/burgman/ First Meeting of Middle East, Africa & South Asia Distributors in Five Years The Suzuki meeting in Dubai, UAE, of Middle East, Africa and South Asia distributors on 19 November, 2007, exceeded expectations, with 37 participants from 26 distributors, plus eight participants from four Japanese trading companies.    General Manager Masato Watanabe of the Asia Motorcycle Marketing Department kicked off the meeting, outlining the region’s fiscal year and growing market importance. Group Leader Morio Omanyuda of Middle East/Africa/West Asia Marketing Group introduced marketing strategy and sales targets. The territory’s model plan and the new Suzuki slogan “Way of Life!” concept were explained by Satoru Yoshizawa of the Southeast Asia Marketing Group. Finally, Satoshi Toyoda of the Spare Parts Department and the Field Service Group’s Nobuo Fukui described plans and policies. Lunch was followed by informative presentations by four distributors: Qatar’s Medhat Greiss, Sri Lanka’s J.S. Salgadoe, Nigeria’s Robert Ugbaja and UAE’s Hassan El Houbi.    In one-on-one meetings on the following two days, Suzuki and distributors shared ideas about market situations and needs, with many good tips for increasing overall sales in their territories.