Second Consecutive Customer Satisfaction Index Award Goes to Suzuki Marine

NMMA CSI Award

For the second consecutive time, Suzuki's 4-stroke outboard lineup has won the Customer Satisfaction Index (CSI) Award from the National Marine Manufacturers Association (NMMA) for Suzuki Marine, outboard motor division of American Suzuki Motor Corporation.
   This prestigious honour goes only to manufacturers who achieve and maintain an independently measured standard of excellence: a 90% or higher rating in customer satisfaction for the previous year, based on surveys of more than 50,000 consumers.
   "Suzuki is committed to delivering a trouble-free, satisfying boating experience every time our customers hit the water, whether the boat is powered by a portable 4-stroke or one of our powerful V6 4-stroke outboard motors for high-performance fresh and saltwater boats,"said Larry Vandiver, Marketing Director for Suzuki Marine. "This recognition confirms that we're on the right track. We' ll continue to improve product quality and customer satisfaction in all segments of the boating market."
   Suzuki 4-stroke outboards have also earned an unprecedented four NMMA Innovation Awards for advanced technology and features that improve performance, efficiency and reliability.

JV Marine Chooses to Represent Only Suzuki

Facilities of JV Marine Australia

One of Australia's largest marine dealers, JV Marine, has terminated agreements with other companies to become solely a Suzuki Marine dealer. After 25 years with another brand and only two with Suzuki, JV Marine chose to represent Suzuki – Australia's fastest growing outboard motor brand – because of its strong market reputation and outstanding customer service from Suzuki's outboard distributor in Australia and New Zealand, The Haines Group.
   JV Marine Managing Director John Stav said the decision was based on the higher level of support and unmatched service, as well as the future of Suzuki's clean engine technology in the marine industry: "As one of the largest Marine dealerships in the Southern hemisphere, we see the superiority of the Suzuki range. Through The Haines Group, Suzuki supports its dealers, even at boat shows and expos."
   The Haines Group Managing Director Greg Haines said he expects 2008 to be Suzuki Marine's best year yet, with the release of several new exciting models.

DF300 Test Rides Impress All at Latin American & Caribbean Marine Distributors' Conference

Latin American and Caribbean distributors at Suzuki Marine conference in Panama

The first official distributors' conference for the Latin American & Caribbean region was held in Panama City 3-5 September with cooperation of Suplidores S.A., Suzuki's Panama distributor. The 29 participants included delegates of 16 distributors from Argentina, Bolivia, Brazil, Chile, Colombia, Costa Rica, Republic of Dominica, Ecuador, Guatemala, Mexico, Nicaragua, Panama, Peru, Suriname and Venezuela, and six representatives from Suzuki Japan.
   The conference focused on promotion of Suzuki's 4-stroke outboard motors in the current market situation. Representatives of Suzuki S.A./Guatemala, Suplidores S.A./Panama, Dos Ruedas Service C.A./Venezuela, Suzuki Motor de Colombia S.A./Colombia presented informative case studies of 4-stroke promotions.
   DF300 test rides near the entrance of the Panama Canal on two different boats – one with a single motor and the other with two – impressed the group with the DF300's acceleration, quiet ride and overall high performance.
   Following the conference, DF300 Service Seminar was also held at Panama City from 6 to 8 September for 13 distributor representatives from 12 countries.

Argentine Boat Show Boosts Sales DF300 at Argentine Boat Show The Argentine Boat Show from 20 to 30 September pulled in record visitors: more than 30,000, including journalists. The booth of Astillero Regnicoli, Suzuki's outboard engine distributor, featured the first showing of the new DF300 in Latin America in addition to the entire lineup of 2- and 4-stroke engines. Visitors were impressed by the power of the 300hp engine in the compact design and praised such state-of-the-art technologies as the electronics remote control system.    The entire line of 4-stroke engines has been well received in Argentina for excellent technology and high reliability. Thanks to exposure at the boat show, Astillero Regnicoli sales of Suzuki outboard engines soared in October.

Paris Boat Show Raises Suzuki Profile Among European Boaters

Suzuki Marine exhibit at Paris Boat Show

The 47th Salon Nautique in Paris 30 November through 9 December, 2007 – a leading European boat show on every aspect of marine leisure – generated great interest in Suzuki Marine products among the 270,000 visitors.
   The new DF300 was prominently displayed on a Beneteau Flyer 7.50 boat at the show's main entrance. In the same area, more than 40 Suzuki engines – from the DF2.5 to the DF300 – were shown equipping single- and twin-hulled boats from famous brands.
   The Suzuki Marine exhibit in the Engine Hall staffed by a team from Suzuki's French distributor, Volvo Penta Europe Office, showcased all powers of Suzuki outboards, especially highlighting the new DF100 and DF300.
   The 2008 season looks promising for Suzuki Marine, as the power boating sector continues to grow.

Russian Marine Event Makes a Big Splash (West Russia)

Boats ready for test ride at Russian dealer meeting

Russian dealers at marine event in Samara region

A Suzuki marine dealer meeting organized by the West Russia distributor Stingray Co., Ltd. was a big event for the Russian marine industry during summer 2007. About 130 participants - including 58 Suzuki Marine Facilities of JV Marine Australia DF300 at Argentine Boat Show dealers, boat builders, marine media and local authorities - gathered 3-5 August 2007 in the Samara region, where a four-deck cruise ship was booked to show off the region's recreational features.
   The welcome speech by President Dmitriy Volkov was followed by presentation of future sales plan, photo and video sessions and fine social events.
   To improve relationships with Russian boat distributors and builders, the test rides featured a variety of 26 boats powered by Suzuki outboard motors. The DF300 – Suzuki's powerful flagship 4-stroke outboard – powering a large 21-foot offshore boat attracted a lot of attention. Participants were impressed with Suzuki's high performance and reliability.